Compared with 2011, significantly more charities are in campaigns, and they are more likely to be receiving higher amounts in charitable gifts.
This finding is one of many in the special report about campaigns released by the Nonprofit Research Collaborative (NRC) in January 2016. As a member of the NRC, Giving USA Foundation partners with six other groups that serve the nonprofit sector in the U.S. and Canada to bring you findings about charitable receipts twice a year.
Dr. James D. Yunker, CEO of The Yunker Group and Past Chair of the Giving USA Foundation said, “27 percent of surveyed nonprofit organizations had a capital campaign in progress, and another 19 percent were running a special campaign. A capital campaign secures the organization’s long-term future and might raise funds for buildings, equipment, or an endowment. If the effort also includes securing support for current operations, it is called a comprehensive campaign. A special campaign focuses on a near-term priority. This might be to launch a new program at the organization, to commemorate an anniversary year, or to meet an urgent community need.”
Get your copy of the most recent report here.